Jewelry Care
10 Jewelry Hacks To Solve All Your Jewelry Woes
Adorning yourself with jewelry should be a fun way to express your personal style and elegance. However, achieving that polished look can often be accompanied by challenges. From tangled necklaces to finicky clasps, East Towne Jewelers listens to our Milwaukee-area clients lament on a daily basis how these hassles zap the joy from their jewels.…
Read MoreComplete Antique Jewelry Identification Guide
The allure of ancient charm and timeless elegance often draws us towards antique jewelry. But how does one differentiate a genuine artifact from counterfeit vintage costume jewelry? At East Towne Jewelers in Mequon, we’ve seen it all. Before you take your precious heirlooms to the nearest antique shop, let us walk you through a little…
Read More9 Reasons to Avoid Buying Jewelry Online
In a world where you can buy almost anything online, from clothing and electronics to groceries and pets, there is one thing you should always purchase in-store: fine jewelry. While buying jewelry online may seem attractive because of its speed and convenience, the average consumer cannot verify critical factors like precious metal content, gemstone quality,…
Read MoreJune Birthstone Highlight: Pearl
Technically, those born in the month of June have three birthstones to pick from: Pearl, Alexandrite and Moonstone. We especially love pearls! Originating from oceans, lakes and rivers (both saltwater and freshwater) pearls are the formation of nacre around an irritant inside of an oyster or mussel. Natural pearls are usually formed around a grain…
Read MoreHave Your Rings Checked Once a Year
Have Your Rings Checked Once a Year This picture is a sad one. No one (especially us) likes to see an engagement ring in such a sad state. But there is one really happy thing about this picture, one bright, shining, glorious thing…do you see it? The diamond is still there! That’s right, all too…
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